Shape Your Brand’s Tone of Voice to Drive Results

Download our free guide, packed with actionable tips on using copywriting and storytelling to engage your customers.

Words That Convert

What would your brand be without a powerful story behind it? Could you imagine your website without the words that connect, engage, and inspire action? Copywriting is the bridge between your business and your audience, turning casual visitors into loyal customers. Great content supports your story by educating, informing, and keeping your audience engaged long after they’ve found you. Copywriting persuades to take action, while content writing educates. Together, they form a dynamic duo that drives your business forward.

We collaborate with you to create compelling brand narratives that resonate with your audience across every touchpoint. From website copy that sparks action to articles that keep your readers coming back, let us help you craft a message that turns visitors into loyal customers with a strategy that combines the best of both worlds: copy that converts and content that endures.

Storytelling

Our Capabilities

Copywriting
Tone of Voice
Content Writing
Brand Narrative
Brand Personality
Keyword Research

Enablement

Complementary

Brand Identity
Graphic Design
Web Design
E-commerce
Seo Consulting
Marketing Psychology

What it’s Like

Brand Building

“I’ve worked with David and his team for over eight years on more than 15 projects, and they’ve consistently delivered outstanding brands, exceptional web design, and custom development solutions. Their 24/7 support and rapid response times have been invaluable, making every collaboration seamless and successful.”

Katharina

Management · BMB

Nurture Success

“I’ve worked with David for years and have seen him excel in helping us to build-out our sales and partner management teams. He seamlessly integrates the latest marketing psychology into PR and marketing materials, consistently delivering beyond expectations. His positive leadership style and regular feedback sessions foster a high-performing, motivated team. Highly recommended!”

Christian

CEO

Brand Building

“I’ve partnered with David Peter Ban and his team for over eight years on more than 15 hospitality projects, including several pop-up restaurants. They’ve consistently delivered exceptional brand naming, strategic brand guidance, outstanding web design, and custom development solutions. Their rapid response times, and spot-on consultancy have made each collaboration seamless and remarkably successful.”

Mirko-Alexander

CEO · Vertuhm

Brand Building

“I’ve partnered with David P. Ban and his team to revamp our company website and launch a new online store, both delivered with impeccable design and attention to detail. Their automation solutions saved our customers and our accounting department significant time, streamlining our entire process.”

Daniel

CEO · AFZ

Nurture Success

“I’ve worked with David P. Ban and his team on creating and restructuring launch teams, implementing 360° feedback processes, and developing efficient OKRs. Their design service also made internal communication more engaging. The results have been transformative.”

Markus

Teamlead Sales · Roche

Brand Building

“Collaborating with such an experienced team allowed us to relax, confident that the BAN® team would guide our project in the right direction. From the outset, David and his team brought a wealth of expertise, attention to detail, and a clear understanding of our vision. They not only met every expectation, but surpassed them by delivering results that were far more innovative, impactful, and inspiring than we have imagined.”

Boris

CEO · BMB

Accelerate Growth

“I’ve collaborated with David and his team for over three years on both my consultancy and food production businesses. They completely revamped our branding and positioning, boosted our revenue by 300%, and reduced costs by 50%. I highly recommend working with them.”

Tea

CEO · Os Kolac®

Engaging Content for Effective Messaging

Our team of content strategists, and brand experts work together seamlessly through our signature Brand Building solution. From crafting a compelling brand narrative to delivering engaging copy, strategic content, and ongoing support, we tailor each service to meet your unique needs and drive your business toward success.

Brand Identity
Development

Buil a brand identity that captivates and communicates your story. Explore how we can create a unique look and feel you'll be proud of.

Graphic Design
and Illustrations

Visuals speak louder than words. See how our graphic design team can enhance your brand's message and captivate your audience.

Web Design and
Development

Enhance your brand with exceptional web design. We design engaging websites that drive engagement and deliver measurable results.

Website Support
and Maintenance

Keep your website in top shape with our reliable support service. Discover how we keep your site updated, secure, and functioning at its best.

Free Guide and Email Course

If you’re not quite ready to work with us yet, we’ve created a free guide to help you master the art of compelling copy and storytelling, designed for businesses eager to make a powerful impression with their messaging.

Have you ever wondered why some brands captivate their audience instantly while others struggle to engage? Effective copywriting is key to making sure your message resonates quickly and powerfully. In today’s fast-paced digital world, you have mere seconds to grab attention and convey your story.

Our free guide, crafted from years of experience in the field, provides actionable insights into elevating your copywriting skills. Discover how to craft messages that connect, engage, and drive action, making every word count.

Download it now to unlock strategies that turn your business’s story into a compelling narrative that captivates and converts your audience.

Actionable Insights

Discover how to identify your audience and tailor your message to truly connect with them.
Learn why focusing on customer benefits, rather than just features, boosts engagement and interest.
Understand how your brand’s unique voice helps leave a lasting impression on your audience.
Explore how simplicity in your copy increases readability and keeps readers engaged.
Find out how powerful storytelling draws your audience in and strengthens your content’s impact.

Let's Design Your Success

Tell us about your vision for the project. We are here to help.

FAQ's

What is Brand Narrative?

Brand Narrative is the compelling story behind your brand that includes its mission, vision, values, and history. It’s how you communicate who you are, why you exist, and what sets you apart. A strong brand narrative engages your audience emotionally and helps them connect with your brand on a deeper level.

What is the difference between Content and Copywriting?

Content writing involves creating informative and valuable text aimed at educating or entertaining the reader. It’s commonly used for blog posts, articles, and website content. The primary goal is to provide value to the audience and establish authority, which can indirectly drive engagement and conversions.

Copywriting is the art of crafting persuasive and engaging text designed to drive specific actions. It’s often used for marketing materials such as ads, sales pages, and email campaigns. The goal is to motivate the reader to take a desired action, like making a purchase or signing up for a newsletter.

What is the difference between Brand Identity and Personality?

Brand Identity is the visual representation of your brand, including elements like your logo, color palette, typography, and design style. It’s what your audience sees and recognizes.

Brand Personality refers to the human traits and characteristics your brand embodies, such as being approachable, innovative, or reliable. It’s the tone and values communicated through your messaging and interactions. Essentially, Brand Identity is how your brand looks, while Brand Personality is how it feels.

How can effective copywriting benefit my business?

Effective copywriting can significantly impact your business by boosting conversions, increasing engagement, and enhancing brand perception. Well-crafted copy grabs attention, communicates your value proposition clearly, and persuades readers to take specific actions, leading to higher sales and customer retention.

Do you offer both copywriting and content writing services?

Yes, we offer both copywriting and content writing services. Our team is skilled in creating compelling copy for immediate impact and engaging content to build your brand’s credibility and attract your target audience. We tailor our approach to meet your specific needs and objectives.

How do you determine the right approach for my business?

We start by understanding your business goals, target audience, and current content strategy. Through a detailed consultation, we identify which type of writing (copywriting, content writing, or a combination) will best support your objectives. We then develop a tailored plan to ensure our writing aligns with your brand and drives results.

How do you handle the challenges of translating copywriting?

Translating copywriting involves more than just converting words. Effective marketing translation requires adapting content to cultural nuances while preserving the original message’s impact. We specialise in English and German, but can ensure your message remains clear and compelling in any language, beginning by understanding the purpose of the translation, the intent behind the content, and the specific audience it targets.

This approach ensures the translated copy resonates with the target audience while maintaining the original tone, style, and effectiveness.

Cultural differences mean that what works in one language may not work in another. We focus on making the content relevant and engaging for the new audience. For more details on our translation process, feel free to contact us.

What is the cost of your content and copywriting services?

The cost of our copywriting and content writing services varies depending on the scope and complexity of your project. We deliver our service as part of our monthly subscription or pricing can be based on individual deliverables, such as articles, blog posts, or ads, or on a per-hour basis for larger projects. For translation services, costs are typically calculated per word or document.

To provide a more accurate estimate, we consider factors like the type of content, the length, and any additional requirements. We offer flexible billing options to fit your needs, ensuring you get the best value for your investment.

For a personalised quote, head over to our Work With Us page. You can reach out for general inquiries, a strategy session or if you have project details, fill out our project planner form and we’ll be happy to provide a estimate, explaining it to you in detail once we know more.

Do you work internationally?

Absolutely! At BAN®Agency, we partner with businesses across the globe, using Slack, Zoom, Google Meet, and other online tools to keep communication seamless throughout every project. Wherever you’re located, we’re here to help you succeed.

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